top of page
wir-samsung.jpg

SAMSUNG WRECK-IT RALPH 

A global launch for the Samsung Galaxy Note II saw the mobile phone company team up with Wreck-It Ralph for their most shared campaign to that point.

The campaign saw us build a competition microsite which also housed two bespoke mini-games. The site accompanied by rich-media banners including an effective page takeover which was 35 times more effective than the average for rich media creative that quarter.

 

We also created a campaign launch video as well as two short content films starring the crew of the film and the new Samsung device.

 

Samsung
UK_Find Ralph_Master

UK_Find Ralph_Master

01:45
Play Video
[GALAXY Note II] A day in the life of Rich Moore, director of Wreck-It Ralph

[GALAXY Note II] A day in the life of Rich Moore, director of Wreck-It Ralph

02:42
Play Video
[GALAXY Note II] Bill Schwab on designing characters for Wreck-it Ralph

[GALAXY Note II] Bill Schwab on designing characters for Wreck-it Ralph

02:57
Play Video
bottom of page